CRAFT JAPANESE
DRINKS and FOODS

Big World Traders

Importing authentic taste

  • Shochu

    Shochu

    Bringing this treasure to the West

  • Sake

    Craft Sake

    Not your typical nihonshu

  • Whisky

    Japanese Spirits

    Distilled with distinction

  • Japanese Snacks

    Unique Snacks

    Tasty treats — no konbini required!

Sell your products in the USA!

Americans are getting more exposure than ever to Japanese culture and their appetite for authentic food and drinks is only growing. We’re always looking for products that tell a story through their craftsmanship or represent a region, especially ones that are lesser-known to Westerners.

Quality, not quantity

We love the word Honkaku since it sums up the experience we want to bring to our customers. Drinks and food that tell stories about communities, history, and innovation without compromise. Let us help make your products flavor ambassadors for your country, prefecture, and city or town.

Do you have a product you think could be successful in the USA? Let us know and let’s discuss it. We may even be able to sample it in person next time we’re in Japan!

Meet Mike “Higerou” Bigelow

It all started with 車. When Mike was about 9, his aunt hosted a Japanese exchange student, Manabu. As he watched Manabu write a postcard to his family back home, Mike became more and more intrigued by the unusual collection of strokes. Manabu paused and began taking Mike through what he’d written so far, then taught Mike his first kanji: 車.

The seed was planted. What began as a casual interest in Japanese culture kept growing over the years and he’s made several trips around Japan as a tourist, an MBA student, and a professional. Mike has an unusual professional background and was a lawyer, writer, and business consultant before founding Big World Traders. He has a Juris Doctor from New York Law School, an MBA from Babson College, and a minor obsession with okonomiyaki.